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All sales are final. By clicking “I agree to the terms and I'm ready!” on this page and by making payment for the chosen payment plan below, you, as the Client (“Client”), agree to the following terms. If Client has chosen a payment plan, Client understands that they will be charged automatically every month until all agreed payments have been made.


Dina Calligraphy is a company that provides calligraphers with business coaching services. Dina Calligraphy offers a 4-month group coaching program named Calligraphy Business Accelerator (the “Program” or “Group Program”). This Program is intended to help Clients build their calligraphy businesses. Dina Lu, the Owner of Dina Calligraphy, is the Coach (“Coach”) referred to in this agreement.

The purpose of the Program is to teach Clients how to start and build a successful calligraphy business and also to form a coaching relationship between the Coach and the clients in the Group Program. This will be done through two calls per month and interactions between the Coach and Client throughout the Term of this Agreement. 

Through rendering payment, you ("Client") agree to the following terms in their entirety:


This Term of this Agreement shall be 17 weeks, from November 3, 2021 (“Start Date”) to February 28, 2022 (“End Date”).


For the purposes of the Program, the Coach is not an employee, personal social media manager, personal marketing manager, lawyer, accountant, psychiatrist, psychologist, therapist, public relations manager, personal brand advisor, one-on-one coach, counselor, business operations manager, financial analyst, business executive, or other agent of Client or of Client’s business. Client understands that coaching is working with the Coach to help Client think through and analyze decisions and assist Client with finding his/her own direction. The Coach may offer her opinion regarding decisions, but it is the responsibility of Client to make the final decision and choose the best option for his/herself. 

Coaching Services defined: The Coach is a business coach, who offers the following Coaching Services as part of the Group Program: assisting Clients to discover his/her own entrepreneurial direction, and providing guidance and insight as to start or grow his/her business.

Coaching Services do not include: 1) procuring business or potential clients for Client; 2) performing any business management services for Client, such as social media marketing, brand advising, accounting, operations, research, or development; 3) therapy sessions in the form of psychotherapy, psychoanalysis, or behavioral therapy; 4) publicity, public relations and/or social media marketing services; 5) legal or financial advice; 6) introduction to Coach’s professional network and business relationships; or 7) one-on-one Coaching Services, unless Client has paid for the VIP option of the Program.

Client hereby acknowledges that Client is solely responsible for the amount and type of results and/or other income that Client generates by implementing techniques and advice provided by Coach. Client agrees to hold Dina Calligraphy harmless for all of Client’s business results and for Client’s business-related decisions. Client also acknowledges that he/she is solely responsible for any decision to leave his/her other career, job or profession in order to pursue Client’s business and indemnifies Coach from any liability regarding said decision. Similarly, Client also agrees that he/she is solely responsible for any business-related personal decision and indemnifies Coach from any liability regarding said decision. 


Coach promises to offer Coaching Services (as defined in Section 3) as part of the coaching Program. Coaching Services include nine (9) 90-minute group coaching sessions via Zoom, which will take place every two weeks during the Term of this Agreement. The Program also includes course modules that will be drip-fed every week on Teachable, and bonus modules, resources and material. The Coach also agrees to provide a private online community through the platform Slack created exclusively for the Group Program Clients to support each other. Additional support is given at the Coach’s discretion. In addition, Coach will arrange Group Program Clients into Accountabuddy Small Groups of 3-5 people, and Group Program Clients are expected to meet once a week on their own time with their Accountabuddy Small Group.

The VIP upgrade includes everything in the paragraph above, as well as four 60-minute 1:1 coaching calls to be used before the end of the Term of this Agreement.


Coach’s Program has been developed for educational purposes only. Coach has established her proprietary Program in order to educate and inspire Client to pursue his/her personal goals. However, Client hereby acknowledges that Coach does not guarantee Client’s goals, whatever the goals may be, will be reached by completing and implementing the advice and techniques in the Program. Client accepts and agrees that Client is 100% responsible for his/her results from the Program. Client acknowledges that, as with any business endeavor and investment, there is an inherent risk associated. As such, Client agrees there is no guarantee that Client will attain his/her goals by simply completing the Program.

Nevertheless, Client acknowledges that he/she can optimize her potential results from the Program by adhering to the following:

·        Completion of all Program material, including assignments and worksheets if applicable;

·        Thoughtful and meaningful participation in all group coaching calls with Coach;

·        Utilization of Coach’s feedback within the Group Program’s private Facebook Group;

·        Completion of all assigned work, material, and research between each coaching call;

·        Committing to the Program;

·        Attending each coaching call at the scheduled date, on time;

·        Taking 100% responsibility for Client’s results, 100% of the time.


A big component of success is discipline and commitment. In order to achieve optimal results under this Program, Client should commit to the schedule as follows:

  • This is a four-month (4-month) Program, consisting of nine (9) ninety-minute (90-minute) group coaching calls.

  • Coach will arrange Group Program Clients into Accountabuddy Small Groups of 3-5 people, and Group Program Clients are expected to meet once a week on their own time with their Accountabuddy Small Group.

  • Coach understands that sometimes, “life happens.” However, Coach does not provide “make-up calls” to any Group Program clients that are absent for a call, nor does Dina Calligraphy provide any refunds or discounts for Client’s failure to attend any call or complete any portion of the Program. Recorded calls will be provided if you must miss a call.

  • For 1:1 calls, Client will book through Dina's Calendly link. If a call needs to be rescheduled, Client must let Coach know 24 hours in advance.


All sales are final for this Program. Due to the inherent nature of educational programs and the electronic transmission of same, there are no refunds.


The Fee and payment plan for the Program is chosen by the Client on this page and must be paid to avoid late fees. If Client has a coupon code for an additional discount and/or bonuses, Client may enter it on the next page.

The Fee for the Program is in US Dollars (USD).

(Email [email protected] for the equivalent Canadian dollar (CAD) pricing options.)

Late Fees – Coach understands that, from time to time, there are issues with payment. All payments must be received by Coach within ten (10) days of the due date for that installment. Any payments not received within 10 days of their due date shall be subject to a late fee of $25.00 USD. Any payments not received within 15 days of their due date will result in Client’s breach of this Agreement and may result in termination of Coaching Services.


Coach is committed to providing quality service to all Clients. However, from time to time, situations arise that require the Coach to terminate the Agreement before the Term ends. As such, Coach reserves the right to terminate the Agreement “for cause” at any time during the Agreement, which includes, but is not limited to, the following causes: 1) Client fails to follow Program guidelines; 2) Client is abusive or harasses Coach or other members of the Program; 3) Client refuses to pay or does not pay within the schedule outlined in Section 8 above; 4) Client proves to be difficult to work with; or 5) for any other legitimate business purposes in the best interest of Coach. If any of the following causes trigger Coach to terminate the Agreement, Client is still liable to pay the entire cost of the Agreement, and Dina Calligraphy is not liable to issue any refund.


Confidential Information - 

Dina Calligraphy takes pride in its proprietary information included in each Program. As such, Client agrees and acknowledges all Confidential Information shared through this Program and by the Coach is confidential, proprietary, and belongs exclusively to Dina Calligraphy.

“Confidential Information” includes, but is not limited to:

·        Any systems, sequences, processes or steps shared with Client;

·        Any information disclosed in association with this Agreement;

·        Any trade secrets in connection with the Program or Dina Calligraphy business practices.

Testimonials -

Coach also agrees to protect Client’s Confidential Information. However, from time to time, Dina Calligraphy may use general statements about Client’s success as proof and part of its marketing strategy. By signing this Agreement, Client agrees to Coach sharing Client’s success stories as testimonials on Coach’s website and/or social media.

Intellectual Property - 

This Program, content and products contain intellectual property owned by Dina Calligraphy. This Agreement itself is intellectual property owned by Dina Calligraphy. Other examples of intellectual property found on Dina Calligraphy’s website and within our products and Coaching Services include, but are not limited to: trademarks, service marks, layout, logos, business name, design, text, written copy, certain images, podcast recordings, videos, audio files, and all of our paid products (collectively referred to as “Intellectual Property”). You shall not copy, publish, transmit, transfer, sell, create derivative works from, reproduce, or in any way exploit any of the Intellectual Property owned by Dina Calligraphy described within this Section in either whole or part without prior written consent. 

Limited License - 

Dina Calligraphy grants only a limited, personal, non-exclusive and non-transferable license to Client to use the Intellectual Property for your personal and internal business use. You acknowledge that any and all products or Coaching Services that you download are for your own personal and internal business use. You shall not copy, reproduce, transmit, modify, edit, create derivative works from, alter, sell, or share with others any products or parts of the Program without prior written consent.

If the Client is also a business owner in a similar industry to Dina Calligraphy, Client must not misappropriate any of Coach’s intellectual property and proprietary information in the following manner:

·        Teaching Client’s personal clients any of the information, methods, solutions, or formulae owned by Coach and passing it off as her own;

·        Copying any of Coach’s course material for Client’s personal use;

·        Copying, publishing, transmitting, transferring, selling, creating derivative works from, reproducing, or in any way exploiting any of the Intellectual Property owned by Coach in either whole or part without prior written consent. 


Client hereby acknowledges that neither Coach nor Dina Calligraphy is liable for any injuries that may arise from Client’s personal decisions based off of his/her participation in this program, including but not limited to: a decision to leave a job, a decision to make an investment of time or money, a decision to start a business, any of Client’s business decisions, or any of Client’s financial decisions. Client hereby agrees to indemnify and hold harmless both Coach and Dina Calligraphy of any claims that may arise after participation in the Program. 


A.           Amendments - We reserve the right to amend this Agreement from time to time. Any amendments must be agreed in writing and executed by both parties.

B.           Headings & Severability - Headings are included for convenience purposes only and shall not affect the construction of this Agreement. If any portion of this Agreement is held to be unenforceable, it shall not affect the remaining portions of the Agreement, which shall remain in full effect. If any portion of this Agreement is held to be unenforceable, then the unenforceable portion shall be construed in compliance with applicable law in a light most favorable to the original intentions of the parties. If the unenforceable portion of the Agreement is found by a competent court of this jurisdiction to be contrary to law, then it shall be changed and interpreted to best reflect the original intentions of the parties, and all other provisions shall remain in full force and effect.

C.          Entire Agreement - This Agreement reflects the entire agreement between the parties. This Agreement trumps any other existing negotiations, communications or Agreements between the parties, whether written, oral, or electronic, and is the full extent of the Agreement between the parties.

D.          All Rights Reserved - All rights not expressly granted in this Agreement are reserved by Dina Calligraphy. 

E.           Governing Law – Dina Calligraphy is located in British Columbia, Canada and is subject to the applicable laws governing the province of British Columbia and the nation of Canada. The governing law for this agreement are the laws of British Columbia and Canada.

Execution - This agreement is considered executed after Client makes payment for the Program on the next page.

Option 1: Calligraphy Business Accelerator


Pay In Full: Core Program

Save $120 when you pay in full (compared to the 4-month payment plan)!

4 payments of $430/month

4-Month Payment Plan: Core Program

4 monthly payments of $430, with the first payment being today.

6 payments of $290/month

6-Month Payment Plan: Core Program

6 monthly payments of $290, with the first payment being today.

Option 2: Calligraphy Business Accelerator with VIP Upgrade (4 Extra 1:1 Calls)


Pay In Full: VIP Upgrade

Save $160 when you pay in full (compared to the 4-month payment plan)! The VIP Upgrade gives you 4 extra 60-minute 1:1 calls with Dina.

4 payments of $590/month

4-Month Payment Plan: VIP Upgrade

4 monthly payments of $590 for the VIP UPGRADE, with the first payment being today. The VIP Upgrade gives you 4 extra 60-minute 1:1 calls with Dina.

6 payments of $395/month

6-Month Payment Plan: VIP Upgrade

6 monthly payments of $395 for the VIP UPGRADE, with the first payment being today. The VIP Upgrade gives you 4 extra 60-minute 1:1 calls with Dina.